Just Eat x Squid Game 2 -
The next game is served.
Boxing Day 2024. Just Eat and Netflix encouraged fans to ditch the festive leftovers and enjoy Squid Game Season 2 with their favourite takeaway instead. We created a through-the-line, multi-sensory campaign centering around a mobile-first digital game that challenged fans to make it through a meal without being detected by Young-hee for the chance to take home a tasty £10k cash prize.
EXECUTIVE CREATIVE DIRECTOR: JEFF BOWERMAN
CREATIVE DIRECTOR: CHRIS BOYS
SENIOR CREATIVE LEADS: ADAM CONLEY, JOE JORDAN
STRATEGY DIRECTOR: MARTIN WONG
SENIOR STRATEGIST: ELLIE PETERS
HEAD OF CLIENT SERVICES: GUS MACLAY
GROUP ACCOUNT HEAD: OLIVIA ELLENGER
LEAD ACCOUNT PLANNER: AMBER FREETH
HEAD OF PRODUCTION: NATALIE PRICE
LEAD AGENCY PRODUCER: KATIE MACDONALD
LEAD DIGITAL CONTENT PRODUCER: HANNAH DOWD
ASSISTANT AGENCY PRODUCER: ELIVIA CRAWLEY
PRODUCTION COMPANY: OBJECT & ANIMAL
DIRECTOR: JOSH COHEN
PRODUCER: JACK BRADLEY
CINEMATOGRAPHER: ANNA SMORONOVA
EDITING COMPANY: MARSHALL STREET EDITORS
EDITOR: CHRIS WALKER
VFX/POST COMPANY: HARBOR PICTURE COMPANY
COLOURIST: ALEX GREGORY
LEAD 3D ARTIST: FERGAL HENDRICK
SOUND COMPANY: 750MPH
SOUND DESIGNER: JAKE ASHWELL